“Kupeza Chambo!” is a phrase very familiar in the townships of Malawi. Literally “Here is Chambo Fish for sale!”, it is a calling for both the initiated and the curious to sample the delicious tilapia fish endemic only to the waters of Malawi. As a name for the portal, it is a result of adapting an old concept to fit modern times. Sustainability, they call it.The strategic vision and goal for the portal is to be the centre of access for those seeking to learn more about Malawi. Its contributors are defined by their passion for Malawi and their love for sharing of information, progressive thinking, and excellence.Kupeza Chambo 2.0 showcases the best of Malawi by providing a stage where many voices and dialects of the Malawian experience are presented in a soberly and well-rounded manner. In a range of fare from music to literature to articles highlighting environmental issues, the portal celebrates Malawi’s heritage on a worldwide platform. The portal has well informed and well researched articles highlighting Malawi’s Arts and Culture(s) [indigenous and contemporary, indigenous/contemporary], Eco-Tourism, Wildlife and Environmental Conservation/Preservation, and Restoration and Promotion.Kupeza Chambo 2.0! is run by published Malawian author, publisher, and filmmaker Mutisunge Michael N. Phoya.The portal can be found on: http://sustainablemalawi.com